New fund supports PEI film industry

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The Province is launching a new film fund to grow the film and television industry on PEI.

The goal of the PEI Film Production Fund (PEIFPF) is to: grow the skilled labour pool and support the development of local creative industry workers; build the capacity of the domestic PEI film and television production industry; provide PEI producers with an opportunity to be more competitive in attracting financing and co-production opportunities; and increase the visibility of PEI on screens.

The PEIFPF will replace the Prince Edward Island Film Media Fund, launched in 2018. The key changes in this new fund include: an increase in the PEI all-spend rebate rate from 25 per cent to 32-35 per cent; funding for both local and out of province film producers; training provisions to encourage the development of a local film crew; and a new PEI Storytelling Development Fund to support the creation of screen-based script projects by Island filmmakers and writers.

To support these initiatives, Innovation PEI will have a dedicated industry growth specialist who will create a plan to market PEI as a film destination, increase PEI industry visibility, and attract film productions to the Island.

“As the film industry association, FilmPEI spent a lot of time with Minister MacKay and Innovation PEI to collaborate on the best way forward for the film industry on PEI. We are very excited that the Government of Prince Edward Island has heard the voices of the local film community and is providing the sector with the necessary incentives to make the Island competitive in the national and global market.” Renee Laprise, Executive Director FilmPEI.

“The film industry is a real engine of employment for PEI’s arts and culture workforce,” says Mark Sandiford, Executive Director of CreativePEI. “This isn’t just great news for people who work in film, it will create lots of well paying work for people from theatre, music, visual arts and more.”

In 2019, the provincial government established a film industry working group to explore ways to attract productions to film in PEI and help grow the local industry. The recommendations that were put forward to government by the working group helped create the PEIFPF.

Learn more about the PEI Film Media Fund at princeedwardisland.ca.

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