East Coast Music

Five-day celebration of Atlantic Canada’s music scene

The East Pointers will play on Opening Night of the ECMAs

Atlantic Canada’s music scene hits Charlottetown from May 1 to 5 with the 36th annual East Coast Music Awards (ECMA). The week-long celebration will feature a diverse and dynamic lineup of musical talent, as well as the ECMA Industry Conference, the International Export Buyers Program, and the Atlantic Musicians Town Hall.

The festivities kick off with an Opening Night Concert on May 1 at 7:30 pm at the Prince Edward Confederation Ballroom (PECB) at Delta Prince Edward Hotel (Delta PE), presented by Atlantic Lottery in partnership with Noisemaker Management. Pop-folk duo The East Pointers (PE) will share the stage with roots-folk trio The Once (NL) and pop-rock group Two Hours Traffic (PE). 

The marquee event of ECMA 2024 arrives with the Awards Show on May 2 at 8 pm. Co-hosted by Damhnait Doyle and Rose Cousins, the Ballroom at Delta PE will come alive with performances by The East Pointers (PE), Tara MacLean (PE), Rum Ragged (NL), Morgan Toney (CB), Maggie Andrew (NS), KAYO (NS), Jenn Grant (NS/PE), Émilie Landry (NB), Tim Baker (NL), and Lennie Gallant (PE).

The Joining Atlantic Musicians Town Hall on May 3 at 3:30 pm in the Aspen Room at Delta PE will provide a platform for artists and industry insiders to exchange ideas and perspectives, fostering the community and collaboration that lies at the heart of Atlantic Canada’s music scene.

On May 4 at noon, the Dairy Farmers of Canada ECMA Fan Fest returns to Victoria Row, offering free, family-friendly performances by Neon Dreams, Brandon Howard Roy, Rum Ragged, and KINLEY. 

For those who crave storytelling and songcraft, the SOCAN Songwriters’ Circle takes place on May 5 at 2:30 pm in the Riverview Room at Delta PE. Closing out the ECMA festival, this annual tradition will feature the 2024 Award Show hosts Damhnait Doyle (NL) and Rose Cousins (PE), alongside Émilie Landry (NB), Kellie Loder (NL), Morgan Toney (CB), Reeny Smith (NS) and The East Pointers (PE).

Beyond the spotlight, the ECMA Industry Conference offers insights and opportunities for professionals across the music spectrum. From workshops on promotion strategies to the Music in Motion Sync Summit, attendees will find a wealth of resources to navigate and thrive in the evolving music industry landscape.

The 22nd International Export Buyers Program shines a spotlight on Atlantic Canada’s homegrown talent, attracting over 100 international talent buyers from the United States, Denmark, Belgium, Sweden, Finland, Ireland, France, Australia, the United Kingdom and Canada. With performances spanning a myriad of venues and genres, ECMA showcases the diversity and vitality of Atlantic Canadian music on a global stage.

There are many events and performances happening throughout the five-day celebration. For all the details see the ECMA Schedule on pages B15–B18 in this issue of The Buzz, visit ecma.com or download the app.

Tickets and passes are now available at ecma.com.