DiverseCity, PEI’s outdoor multi-culture festival celebrating diversity, takes place in three locations this summer: Charlottetown June 23 on Queen Street between Grafton and Dorchester; Montague July 14 at Waterfront Park; Alberton July 21 on Main Street. Start time is 12 pm and end time is 8 pm in all three locations.
DiverseCity is an initiative of the PEI Association for Newcomers to Canada. Given the success of the festival in past years it is anticipated that an audience of 20,000 people could be on the streets to take part in the event. The first DiverseCity on Victoria Row in Charlottetown attracted 500 people. The rapid growth of the festival is a reflection of the increase in newcomers to Prince Edward Island and the event is now one of the largest in the region.
This is a free, family friendly afternoon and evening that celebrates culture though food, cultural demonstrations, information booths, displays, demonstrations and eight hours of continuous performances on the main stage.
This year, organizers are introducing two new elements. The first is an opening parade to kick off the day, and a DiverseCity Afterparty Dance at the PEI Convention Centre starting at 10 pm.
DiverseCity Festival is important to PEI because it provides an opportunity for new and established residents of the province to express and share their cultures. It’s a chance to extend a warm welcome to newcomers. It also provides the opportunity for newcomers, established Islanders and visitors to mingle in a fun environment.