PEI Fashion Weekend

PEI Fashion Weekend (PEIFW), running April 4 and 5 in Charlottetown, brings designers, retailers, and fashion enthusiasts together for a weekend filled with style, creativity, and empowerment. Presented by Jems Boutique, this event highlights both emerging talents and established brands, showcasing collections that inspire confidence, individuality, and self-expression.

More than just a runway show, PEIFW is an immersive fashion experience. Attendees can expect high-energy runway presentations, exclusive pop-up shopping, and networking opportunities that connect fashion industry professionals with style-conscious audiences. From bold statement pieces to timeless classics, this event is a celebration of fashion in all its forms.

A key highlight of this year’s event is its commitment to community impact. PEIFW supports First Impressions, a not-for-profit boutique providing free and affordable clothing to women in need. 

The weekend also introduces new collections from brands and designers, giving guests a front-row seat to the latest trends. Whether a designer, stylist, boutique owner, or fashion lover, PEIFW offers a chance to engage with the industry, discover fresh inspiration, and celebrate local and international talent.

PEIFW kicks off April 4 at 7:30 pm with a fashion show at the Delta Hotel in Charlottetown. The event features fashion, music and style, plus headlining designer Lesley Hampton, live entertainment by Encore, Joce Reyome, DJ Colin, and more. 

Fashion City Day on April 5 features a pop-up market, hair and makeup demos, styling and model coaching, red carpet photography, and a fireside chat with Lesley Hampton. Over 40 designers and retailers are participating. Admission is free. 

For tickets and event details, visit jemsboutique.ca, and follow @peifw on social media for updates.